News

San Francisco, CA September 23, 2009 PlantSense, Inc., makers of the EasyBloom Plant Sensor, today unveiled monthly “My Plant Alerts” that gives plant lovers free, personalized tips on how to keep their garden green. EasyBloom automatically sends users email or text messages that outline simple steps to care for plants based on their location, and the plants that they own.

 “EasyBloom sends the customized alerts right to you, so you don’t even have to dig up your Farmer’s Almanac,” said Dr. Robert Flannery, PlantSense’s senior horticulturist.  “Besides watering, there are simple things plant care givers should do to keep their plants alive and thriving.  We take the guesswork out, so that you can spend more time enjoying your plants, and less time having to think about what to do to keep them healthy.”

San Francisco – May 5, 2009 – PlantSense, Inc., maker of the EasyBloom Plant Sensor, announces today a new feature on its Web site, making it possible for customers to purchase plants with just a click of a button. With the new `Buy Button' option, consumers can now purchase more than 1,000 plants, including tomatoes, roses, basil and hydrangeas, directly from Burpee and Garden Crossings on EasyBloom.com.

San Francisco – March 11, 2009 – PlantSense Inc., maker of the EasyBloom plant sensor, announced today that it will expand its comprehensive online plant library through a partnership with Proven Winners®, a leading brand of high-quality flowering plants in North America. More than 400 new plant overviews, photos and care instructions have been added to give casual gardeners a better sense of what they can grow in their backyard, home or office.

SAN FRANCISCO – Oct. 27, 2008 – PlantSense Inc. (www.easybloom.com) today unveiled the EasyBloom Plant Sensor, a gardening solution that can recommend exactly which plants will thrive in a particular spot, and diagnoses what is wrong with ailing plants. This marks the first time this type of horticultural technology has been available to the general consumer.

SAN FRANCISCO – Oct. 27, 2008 – PlantSense Inc. (www.easybloom.com), makers of the first Internet-connected gardening tool, today announced partnerships with leading gardening and seed companies including Ball Horticultural Company, W. Atlee Burpee and the National Gardening Association, and AccuWeather.com, The World's Weather Authority®. PlantSense has tapped detailed plant and weather intelligence from these leading organizations to help people know what to plant where, and ensure that what they plant thrives.

New Internet-Connected Device Will Help Ensure Plants Thrive
SAN FRANCISCO, Calif. June 16, 2008. – PlantSense, a pioneer in Internet-enabled gardening tools, has received $3.5 million in Series A funding from Gabriel Ventures and independent investors. Working in combination with its free Internet service, the PlantSense tool recommends which plants will thrive in a specific location and diagnoses what is wrong with ailing plants. The device, due to be launched later this year, can be used year-round in homes and gardens. “Americans spend $21 billion annually on plants, but a third of those plants die within a year,” said Matthew Glenn, CEO for PlantSense. “For many people, gardening, and especially figuring out what to plant where, is a frustrating and expensive process of trial and error. PlantSense’s device will be like having a botanist in your pocket making it easier and less work to enjoy thriving plants.”